Frida: Ready for the real parenting moments

  • ✓ Practical products to simplify everyday life
  • ✓ Easy & reliable to use
  • ✓ For a strong bond from the very beginning
Baby Products
Be prepared for the raw realities of motherhood
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Products for Parents and Baby

For perfect moments, there's Instagram. For all other moments, Frida is here for you.

Discover our extensive range in the online shop and order your favorite items conveniently to your home. Whether it's essential baby equipment or other important helpers—Frida is here for you at every moment.

Cold + Flu Essentials

S'not to worry - we've got you covered from boogers to coughs and fevers

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C-Section delivery essentials

Give your post-op body the attention it deserves with our TLC-Section Care Routine.

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Products Parents Can't Live Without!

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FRIDA

Practical. Reliable. Simple.

We prepare parents for the unfiltered reality of parenthood with simple yet ingenious solutions, helping you accomplish your everyday tasks.

With us, you're equipped for all the challenges that come with caring for your little one. Whether it's stubborn colds, colic, or dry skin—Frida provides the perfect solutions to overcome these small hurdles.

About us

Frida for Baby

Our products are as uniquely tailored as the character of your little one. We offer the right support for every challenge that arises in life with your baby. Discover now and make everyday life easier.